The warmer months of the year can be a great time to be in the restaurant business. Through the spring and fall you can leave windows and doors open or capitalize on your fantastic outdoor eating area. These can be great booms to your business and shore up what is often a substantial dip in the winter.
However, you might still need an infusion of small business funding to keep your restaurant operating in the winter. This is because those big open windows and outdoor eating areas that make your eatery ideal in warm months can be poisonous to your bottom line in the winter. The trick? Winterizing your restaurant!
Sealing up windows and doors, cleaning out heating ducts, finding energy-efficient radiators, and other tricks for making your restaurant warm in the winter do not have to be expensive, but they will cost something. With a merchant cash advance from Infinity Capital Funding you can get the money you need to get the job done and pay for it throughout the season.
Assuring you have the funding for business to keep running through the winter is vitally important. The restaurant business can be fickle, the best way to combat that is to keep things consistent.
Fall is here, and no matter what kind of business you run, seasonal shifts offer new opportunities for promotions. If your business is uniquely seasonal, you might be looking to ramp up business in advance of winter or simply close out the warm months with a strong finish. Offering deep discounts can help drive business up no matter which side of this divide you land on.
For businesses with more year-round relevance, the fall offers a lot of opportunities, from back-to-school sales to capitalizing on the dropping temperatures. For businesses ranging from clothing all the way to serious electronics, back-to-school sales offer a great chance to generate some foot traffic and big sales. Getting the word out about these promotions might cost you some small business funding, but the money will be well worth it when sales are doubling or tripling.
With a merchant cash advance you can do an ad buy in the local paper or on local cable service to assure people know about the big fall savings at your store or shop. Getting the word out about promotions is what makes them worth your while. It is a great use of funding for small business.
When looking for funding for small business, our impulses are often to focus on new things. Perhaps you want to add a new service or product to your store. Maybe you would like to bring in new employees to establish a better sales force or to serve more customers efficiently. These are all smart uses of business funding, and we encourage them all. That being said, there are also ways to invest in things you already have.
Employee-incentive programs have been known to have excellent results for businesses’ bottom lines. Each incentive has the potential to make your company more profitable while building up loyalty among the ranks that you have already brought onto the team. While hiring fresh talent can be a useful way to inject some fuel into your business, maximizing the talent already at hand costs less and might net more long-term innovation.
Small business funding can be used for a wide array of employee-incentive programs. You can offer prizes for big sales. iPads have been known to bring the best out of employees. You might also consider cash rewards for innovative initiatives.
Whatever you choose to do to motivate your staff, Infinity Capital Funding is here to give you the resources to do it!
Major chain stores can seem monolithic and consistent to a fault. In truth, the scope and size of the largest retail chains allow them to experiment a lot without tampering too much with customer expectations. They can incorporate new products in a “test market” without investing too much money in something that does not have an appeal to consumers.
For smaller retail stores, where funding for business is much lower, adjusting strategies and incorporating new products and services can be more difficult. Investing in a product or service can take a small store off course and suck up more than its value in small business funding.
Here are a few ways to consider whether a new product or service is worthwhile to your business:
- Have You Maxed Out Profit Potential from Current Products? If there is more money to be made out of your current products and services, you should establish avenues to get it before taking on new products.
- Can You Add Something New Without Losing Focus? Pulling focus from your established business model can ruin it and put too much focus on something new.
- Has This Product Worked Elsewhere? We all want to innovate, but knowing a product or service (or something similar) has already worked in similar markets is a safe way to invest your funding for business.